Renewal and Retention: Difference between revisions
Structure |
m New structure |
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== Purpose == | == Purpose == | ||
(1–2 sentences: why this page exists) | (1–2 sentences: why this page exists) | ||
== Guiding Principle == | == Guiding Principle == | ||
Retention is about continued value, not persuasion. | |||
== What This Means in Practice == | == What This Means in Practice == | ||
| Line 20: | Line 18: | ||
== Related == | == Related == | ||
== Include == | |||
* renewal reminders | * renewal reminders | ||
* lapsed outreach | * lapsed outreach | ||
Revision as of 05:22, 25 March 2026
Purpose
(1–2 sentences: why this page exists)
Guiding Principle
Retention is about continued value, not persuasion.
What This Means in Practice
(optional, short bullets)
Key Actions
(actionable bullets or sections)
Best Practices
(optional)
Common Pitfalls
(optional but very valuable)
Related
Include
- renewal reminders
- lapsed outreach
- messaging
- Purpose: keeping members Include:
- Why members leave
- Renewal reminders (role clarity vs LocSec)
- Lapsed member outreach
- Messaging approach (non-pushy)
- Re-engagement strategies
- Value beyond events
- Link to:
- [[Templates and Samples]]