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* Over-contacting without response
* Over-contacting without response
* Avoiding follow-up after initial outreach
* Avoiding follow-up after initial outreach
* Assuming preferences based on age or assumptions}}
* Assuming preferences based on age or assumptions
 
}}
== Purpose ==
== Purpose ==
Outline practical options for contacting members, recognizing that preferences vary.
Outline practical options for contacting members, recognizing that preferences vary.
Line 48: Line 48:
A simple, personal message is more effective than a longer, generic one.
A simple, personal message is more effective than a longer, generic one.


== Contact Methods ==
== Contact Methods ==
== Contact Methods ==


=== Postal Mail ===
{| class="wikitable"
 
! Method
Often appreciated and can stand out.
! Strengths
 
! Considerations
* Handwritten notes are encouraged 
! Best Used For
** 3–5 sentence personalized welcome 
|-
** Include contact information or a business card 
| Postal Mail
** Optional: include a printed welcome message with a personal note 
|
 
* Stands out
If needed, assistance may be used for handwriting.
* Personal
 
* Memorable
=== Phone ===
|
 
* Slower
Can be effective, but response rates vary.
* Cost involved
 
|
Often used to:
* New member welcomes
 
* Personal notes
* Acknowledge membership 
|-
* Confirm contact details 
| Phone
* Follow up after written or electronic contact 
|
 
* Highly personal
Best practices:
* Immediate interaction
 
|
* Consider sending a text first to introduce yourself 
* Many members do not answer unknown numbers
* Keep calls brief and optional
* Time intensive
 
|
=== Email ===
* Follow-up conversations
 
* Complex questions
Widely used and easy to scale.
|-
 
| Email
* Personalize each message 
|
* Include:
* Easy to scale
** A brief introduction 
* Allows detailed information
** Links to local group resources 
|
** Upcoming opportunities to engage 
* Can be overlooked
 
* Easy to make feel impersonal
Email is most effective when it does not feel like a mass mailing.  Several short emails a week apart can be more effective than one long email which may not be read in full.
|
 
* Initial outreach
=== Text Messaging ===
* Sharing resources
 
|-
Often effective for quick, informal contact.
| Text Message
 
|
* Useful for:
* High visibility
** Initial outreach (with identification) 
* Quick responses
** Follow-up after another contact method 
|
** Quick check-ins or reminders 
* Must clearly identify yourself
 
* Keep brief
* Keep messages:
|
** Brief 
* Introductions
** Clearly identified (Hi, this is <me> from <Local Mensa Group>."
* Follow-ups
** Low-pressure 
* Reminders
 
|-
=== Other Methods ===
| Social Media / Messaging Apps
 
|
* Social media platforms 
* Convenient for ongoing interaction
* App-based messaging 
|
 
* Not all members participate
These may be useful for follow-up or ongoing engagement, depending on group norms.
|
* Continuing engagement
* Informal communication
|}


== Related ==
== Related ==

Revision as of 05:47, 1 June 2026

Words of Wisdom

Use a mix of contact methods and adapt based on what works—personalization matters more than the method.

Members have different communication preferences, and flexibility improves effectiveness.

What Success Looks Like

  • Members are reached through at least one method
  • Outreach feels personal and welcoming
  • Members respond in a way that works for them
  • The approach is manageable and repeatable

Best Practices

  • Use more than one method when appropriate
  • Keep outreach simple and personal
  • Adjust based on what gets responses
  • Respect member preferences and boundaries
  • Focus on connection, not just completion

Common Pitfalls

  • Relying on a single contact method
  • Sending long generic or mass-style messages
  • Over-contacting without response
  • Avoiding follow-up after initial outreach
  • Assuming preferences based on age or assumptions

Purpose

Outline practical options for contacting members, recognizing that preferences vary.

No single method works for everyone—using a mix of approaches increases the likelihood of connection.

What This Means in Practice

  • Start with one method, and follow up with another if needed
  • Personalization matters more than the specific method
  • Respect boundaries and responsiveness
  • Use the methods you can sustain consistently

Key Actions

Use a Mix of Contact Methods

No single approach will reach everyone:

  • Some members appreciate postal mail
  • Some prefer quick, informal contact (text or email)
  • Some respond best after multiple touchpoints

Using more than one method—when appropriate—can improve response rates.

Prioritize Personalization

Regardless of method:

  • Use the member’s name
  • Reference their membership or interests when possible
  • Keep messages short and genuine

A simple, personal message is more effective than a longer, generic one.

Contact Methods

Contact Methods

Method Strengths Considerations Best Used For
Postal Mail
  • Stands out
  • Personal
  • Memorable
  • Slower
  • Cost involved
  • New member welcomes
  • Personal notes
Phone
  • Highly personal
  • Immediate interaction
  • Many members do not answer unknown numbers
  • Time intensive
  • Follow-up conversations
  • Complex questions
Email
  • Easy to scale
  • Allows detailed information
  • Can be overlooked
  • Easy to make feel impersonal
  • Initial outreach
  • Sharing resources
Text Message
  • High visibility
  • Quick responses
  • Must clearly identify yourself
  • Keep brief
  • Introductions
  • Follow-ups
  • Reminders
Social Media / Messaging Apps
  • Convenient for ongoing interaction
  • Not all members participate
  • Continuing engagement
  • Informal communication